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SS2 · Distribution · MKT/DIS — SS2.02

Warehousing

Covers the meaning, types, functions, and importance of warehouses in the marketing process.

What students will learn

  • Define warehousing as a vital component of physical distribution.
  • List at least four distinct functions of a warehouse.
  • Identify and describe four major types of warehouses used in Nigeria.
  • Explain the importance of warehousing to the marketing of goods.
  • Analyze the relationship between warehousing and consumer price stability.

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